Pinnacle Announces Promotion of Tracie Nall

Arlington, Texas – The Pinnacle Corporation (Pinnacle), the leader in point of sale, mobile, and loyalty technology, announces the promotion of Tracie Nall to Vice President of Business Development.

Originally from Pilot Mountain, NC, Tracie started in the convenience store industry while working for a retailer, WilcoHess LLC. Throughout her 12+ years with WilcoHess, Tracie worked in various departments, from Store Accounting to Information Systems, all while completing her MS-CIS from the University of Phoenix. In 2004, Tracie joined The Pinnacle Corporation as Client Services, transitioning in 2006 to Professional Services Account Manager responsible for managing Pinnacle suite implementation.

In 2013, Tracie became a Pinnacle Pre-Sales Engineer, delivering customized, dynamic presentations to prospective clients. With her new position as Vice President of Business Development, Tracie expands on her years of experience to provide potential clients the industry expertise needed to help them grow their business.

“I have learned a tremendous amount regarding the industry, and look forward to many more years with the organization,” says Tracie.  In her free time, she enjoys traveling and spending time with her husband and daughter.  


About The Pinnacle Corporation:

The Pinnacle Corporation (Pinnacle) provides leading-edge point of sale, loyalty, and both corporate and consumer-facing mobile technology to the rapidly evolving convenience store industries.

Pinnacle delivers products that drive traffic and increase profits, while helping retailers retain consumer loyalty and enhancing labor efficiency. Nationwide, Pinnacle’s products and services are used daily in thousands of convenience outlets to improve their store operations and extend the brand of retailers through the ever-increasing mobile landscape.

Pinnacle announces launch of mobile payment solutions

Arlington, Texas: The Pinnacle Corporation (Pinnacle) announces the launch of its Mobile Payment solution on the Affiniti™ Consumer Mobile app. This feature works in concert with Zipline (formerly NPC/NPCA), to process mobile payments as an ACH transaction.

Mobile payment options continue to evolve, and consumers are expecting more and more apps to support paying for gas and in-store purchases from their mobile device. The Affiniti Consumer Mobile App provides a simple, easy to use interface to process payments via ACH payment processing. The consumer need only download the mobile app, register their payment information, and they are ready.

Millennials are as much as 2.5 times more likely to try new technology compared to other groups (source: U.S. Chamber of Commerce Foundation). Convenience store retailers who cater to the demands of this demographic stand to reap the rewards of their loyalty and have a competitive edge. By offering mobile payments in conjunction with other app features such as location amenities, gas prices and promotional offers, retailers can attract and retain this new ‘boom’ generation.

Pinnacle Mobile Solutions provides clients an opportunity to add a mobile payment option to their Affiniti consumer facing solutions, as well as a corporate mobile app for management and employees – making sure your customers get the most from every visit to your store, and your business works for you wherever you happen to be. With mobile the way of the future, we strive to put your business in the palm of your hand.


About Pinnacle Corporation:

The Pinnacle Corporation (Pinnacle) provides leading-edge point of sale, loyalty, and both corporate and consumer facing mobile technology to the rapidly evolving convenience store industries.

Pinnacle delivers products that drive traffic and increase profits, while helping retailers retain consumer loyalty and enhancing labor efficiency. Nationwide, Pinnacle’s products and services are used daily in thousands of convenience outlets to improve their store operations and extend the brand of retailers through the ever-increasing mobile landscape.

Pinnacle Attends NACS Industry Update Luncheon

February 1st and 3rd, 2017 –  As a Hunter Club member, The Pinnacle Corporation (Pinnacle) attended the NACS Industry Update Luncheons in San Antonio and Houston, Texas, last week. These events provide Pinnacle the industry insights and professional collaboration opportunities that help us anticipate the needs of convenience store retailers.

Led by NACS President and CEO, Henry Armour, attendees learned vital information on important legislative and regulatory issues, data analysis broken out by region and planned initiatives for the coming year. Pinnacle was also able to connect with retailers and vendors in a more intimate setting to learn more about how these challenges and opportunities affect them and their companies.

Leading topics of interest focused on data and payment security, and labor issues including training, efficiency and retention. “NACS presented relevant and detailed data in a way that allowed vendors and retailers to make important decisions for 2017 with the most comprehensive information,” says Adam Mitchell, Marketing Manager at Pinnacle.

Discussions on the continued development and pending deadlines for EMV, anti-skimming and fraud prevention, and emerging payment channels such as Mobile Pay allows Pinnacle to keep our Multi-Site SkimDefend Mobile App, Point-to-Point encryption research and Affiniti Mobile Pay systems ready to meet the needs of retailers now and in the future. A focus on staffing efficiency and labor-saving technology informs how we continue to enhance our Palm POS, making it the most user-friendly point of sale on the market.

Pinnacle’s continued relationship with NACS and other vital industry organizations not only molds our software strategies in the near future, but cements the collaborative perspective we have with regards to partner and client participation in enhancing our technology solutions.


About Pinnacle Corporation:

The Pinnacle Corporation (Pinnacle) provides leading-edge point of sale, loyalty, and both corporate and consumer-facing mobile technology to the rapidly evolving convenience store industries.

Pinnacle delivers products that drive traffic and increase profits, while helping retailers retain consumer loyalty and enhancing labor efficiency. Nationwide, Pinnacle’s products and services are used daily in thousands of convenience outlets to improve their store operations and extend the brand of retailers through the ever-increasing mobile landscape.

Inside Perspective: A letter from Bob Johnson

Greetings!  2017 has arrived and with it, many exciting new challenges and opportunities for the convenience store industry. We witnessed the inauguration of a new President of the United States and a new administration that through regulation and legislation, will shape the nature of our business and how we operate. We have seen OPEC and other oil rich countries work to stem the sharp decline in oil prices by slowing production- which in turn stimulates our domestic oil production and renewed shale development. Labor issues and a push for more manufacturing stateside has ushered in a modern ‘Made In America’ rebirth.

We witnessed advances in technology and communication that change the way we interact with each other, retailers and the outside world. Amazon’s Alexa and Google Home have brought personal  AI into our homes as assistants, schedulers, encyclopedias and more. Uber, Lyft and other ride-sharing apps have not only made commuting cash-less and with the ease of a swipe of the finger; but have also incorporated food delivery, errand-running and now self-driving cars. Following the mobile trend, mobile apps and their integration into our daily lives continues to expand: direction app Waze can navigate through traffic snarls, streaming music apps like Spotify and Pandora have eliminated cd libraries while also using listener algorithms to determine which playlists you would prefer, Netflix and Amazon have gone beyond streaming video and original content to provide saved downloads and honed suggestions for niche audiences based on user behavior. Technology is relentlessly marching on! And Pinnacle must also.

At the start of 2017, we streamlined our product line through a partnership with PDI to allow us to focus all our energies on our Point of Sale, Loyalty and our new Affiniti Mobile solutions – ensuring we can bring you cutting edge technology and software that responds to these ever changing trends in the marketplace. We were the first to market with a complete EMV certification and we’re still out front, helping our clients meet their regulatory requirements. Our Palm POS still leads the pack for integrations to loyalty programs, payment processing and back-office solutions- while our own Loyalty suite gives our clients the flexibility and branding needed to drive traffic from competitors.  With the release of our Affiniti Mobile App platform, Pinnacle is providing retailers with an evolving platform to easily build out a branded consumer facing app- and related back office corporate app- we have kept our clients competitive and ready for the next stages in the evolution of convenience store marketing and loyalty.

We are continuously looking to new ways we can help our clients grow and profit.  Our commitment to our clients success has never been stronger than today. We have and will continue to meet with our client Advisory Council, attend industry events and trade shows, and participate in leadership organizations to refine our view of how best to serve our clients and be responsive to their needs. We hope to see you at an upcoming event but if you can’t wait until then to improve your business please give me a call!

All the Best,

Bob Johnson
Pinnacle Corp., President & CEO

Pinnacle Announces Promotion of Jerome Sedelmeyer

Arlington, Texas – The Pinnacle Corporation (Pinnacle), the leader in point of sale, mobile, and loyalty technology, announces the promotion of Jerome Sedelmeyer to Vice President of Business Development.

Jerome joined Pinnacle in 2010 and has extensive experience and knowledge around foodservice, petroleum POS systems, and Loyalty solutions and processes.  Prior to Pinnacle, he held management positions with Marriott, Micros (now Oracle), Tokheim MSI (now Wayne a Dover company), and CMi Solutions, and has both marketing and accounting degrees from Bloomsburg University.

Jerome’s mission is to serve clients by helping them achieve vision and goals, building collaborative partnerships across their enterprise, delivering best-fit products and services, and strategically building processes and optimized systems to drive predictable results.


About The Pinnacle Corporation:

The Pinnacle Corporation (Pinnacle) provides leading-edge point of sale, loyalty, and both corporate and consumer-facing mobile technology to the rapidly evolving convenience store industries.

Pinnacle delivers products that drive traffic and increase profits, while helping retailers retain consumer loyalty and enhancing labor efficiency. Nationwide, Pinnacle’s products and services are used daily in thousands of convenience outlets to improve their store operations and extend the brand of retailers through the ever-increasing mobile landscape.

Pinnacle Launches SkimDefend™ Multi-Site Mobile App

Arlington, Texas – January 30, 2017:  The Pinnacle Corporation (Pinnacle), announces the launch of the SkimDefend™ Multi-Site Mobile App for use by convenience store retailers in the prevention of tampering, fraud and theft. SkimDefend is the result of a previous collaboration between Pinnacle and NACS to assist retailers in safeguarding consumer transaction data, with Multi-Site as the next stage in fraud protection.

One of the simplest ways to prevent fraudulent tampering at the pump is by placing a NACS WeCare decal across the span between the terminal body and the access doors. The stickers show a VOID message if someone tampers with the placement. However, for the decals to work most effectively, employees need to check on them regularly and keep detailed records of each visual inspection. The new SkimDefend app (powered by the Pinnacle Corporation) aims to enhance the WeCare process by making it easier and more streamlined. As featured in NACS Magazine, May 2016.

Built on the Affiniti Mobile secure, cloud platform, the SkimDefend Multi-Site Mobile App is the first Affiniti Corporate Mobile module. Born from the single-site SkimDefend app, the SkimDefend Multi-Site app is an enhanced version of our single store tamper reporting tool- now for retailers with multiple stores and added reporting abilities to safeguard your customers and your business against fraud.

Skimming and theft are real problems and companies need to not only detract thieves but monitor when a potential problem has occurred. With registered security labels and the SkimDefend App, stores can provide routine visual evidence and online reporting to catch damaged or compromised labels and halt skimming and fraud immediately. SkimDefend works for multiple asset-management; any security label can be scanned and tracked for integrity, be it on pumps or cash-registers and more.

To learn more about how your company can participate, visit www.pinncorp.com/mobile-app/.

Pinnacle continues its decades-long commitment to the convenience store industry now and into the future with innovation and thought leadership. Pinnacle Point of Sale, Loyalty and Mobile solutions give retailers the decided edge over competition- driving traffic, driving sales and driving profits.

About Pinnacle

The Pinnacle Corporation (Pinnacle) provides leading-edge point of sale, loyalty, and both corporate and consumer facing mobile technology to the rapidly evolving convenience store industries.

Pinnacle delivers products that drive traffic and increase profits, while helping retailers retain consumer loyalty and enhancing labor efficiency. Nationwide, Pinnacle’s products and services are used daily in thousands of convenience outlets to improve their store operations and extend the brand of retailers through the ever-increasing mobile landscape.

Pinnacle Holds Annual Strategy & Planning Meeting

Arlington, Texas – The Pinnacle Corporation (Pinnacle), held its Annual Strategy and Planning Meeting January 19-20th at their headquarters in Arlington, Texas. The meeting brought together Pinnacle’s Senior Management, Product Management and Development, and Sales and Marketing teams to plan and implement strategies for new solutions and updates to their existing product lines, POS, Loyalty and Mobile. The team is excited about plans to grow new and existing Pinnacle solutions that will continue to address the latest industry trends to meet retailer needs now and in the future.

Among top items discussed, the Pinnacle Affiniti™ Mobile platform continues to play a crucial and exciting role in the progression of our Mobile and integrated Loyalty offerings. Lynch Oil, with their Mr. Gas Affiniti Mobile App, has completed the final stages of beta development and the Lynch team is excited to see the anticipated results of improved adoption, promotions and traffic since testing began in late September.

“Today’s consumers keep their mobile phones closer to their hand than the wallet that holds their cards.  Offering a mobile app to our customers allows us to offer convenience before they even walk in the store,” says Nick Lynch, President of Triple S Oil. “Consumers will be able to sign up for loyalty rewards directly through the app, they’ll also get promo offers, updates on pricing, and they’ll be able to check their loyalty points balance including their status on their club punches.  We are looking forward to the new opportunities that our Mr. Gas mobile app offers our business and our customers.”

In addition to Affiniti Mobile, the Pinnacle Loyalty Suite is now the most device and system malleable in the industry. Soon able to integrate with POS systems in addition to Pinnacle’s Palm POS™, the Loyalink® loyalty solution integrates easily with existing back office and front of house software- making ease of implementation fast and efficient, so retailers and their customers can start gaining value quickly.

With regards to POS, Pinnacle continues to be the industry leader in completing EMV certification and meeting regulatory requirements. The Palm POS system has been and continues to be the most open, flexible, platform enabling a customized fit to each client’s unique operation. The strategy and planning meeting included conversations about new POS features and Pinnacle’s continued successes related to being a POS provider with more integrations with more partners than any other company. A strength that has and will continue to propel Pinnacle’s POS solution forward is the strategy of a POS platform that protects and preserves the retailer’s investment. The architecture you ran yesterday will be what you run tomorrow; we innovate with software, not hardware.

Through industry involvement such as its partnership with NACS and the SkimDefend™ Mobile App, Pinnacle is making customer data security and convenience store liability priorities the safest and most cost effective environment possible. And with the release of the SkimDefend Multi-Site Mobile App, retailers who manage multiple convenience stores will have the benefit of corporate loss prevention reporting to alert them to possible label tampering resulting in risk of skimming or other theft.

Pinnacle continues its decades long commitment to the convenience store industry now and into the future with innovation and thought leadership. Pinnacle Point of Sale, Loyalty and Mobile solutions give retailers the decided edge over competition- driving traffic, driving sales and driving profits.

About Pinnacle Corporation:

The Pinnacle Corporation (Pinnacle) provides leading-edge point of sale, loyalty, and both corporate and consumer facing mobile technology to the rapidly evolving convenience store industries.

Pinnacle delivers products that drive traffic and increase profits, while helping retailers retain consumer loyalty and enhancing labor efficiency. Nationwide, Pinnacle’s products and services are used daily in thousands of convenience outlets to improve their store operations and extend the brand of retailers through the ever-increasing mobile landscape.

PDI Acquires Pinnacle’s ERP Assets – Creating the Leading Provider of Enterprise Solutions to the Convenience Retail and Wholesale Petroleum Industries

Acquisition will Enhance PDI’s Leadership Position in the Market

TEMPLE, Texas, January 5, 2017 – PDI, a leading provider of software solutions to the convenience retail and wholesale petroleum industries, today announced it has acquired the enterprise resource planning (ERP) assets of The Pinnacle Corporation (Pinnacle), a privately held company with corporate headquarters in Arlington, Texas.

Pinnacle, a leading supplier of technology to the convenience store and fuel petroleum markets, currently serves convenience retailing clients and fuel marketers representing over 20,000 convenience stores across the US. PDI will acquire Pinnacle ERP software assets, intellectual property, development and support resources – adding these solutions to PDI’s software offerings for retail automation, fuel supply chain, business intelligence and workforce management.

“We are excited to add Pinnacle’s offerings, people and expertise to our existing portfolio,” said Jimmy Frangis, chief executive officer, PDI. “The addition of Pinnacle’s software further demonstrates our commitment to the convenience retail and wholesale petroleum industries. Pinnacle has a great customer base, and we look forward to serving these customers and their business needs for many years to come.”

Pinnacle will retain remaining assets and customers for its Point of Sale, Payments, Loyalty, and its new Affiniti™ mobile solutions.

“Since 1990 Pinnacle’s strategy for retail convenience operators and fuel marketers across the US has consistently been to provide a comprehensive technology offering that streamlines our clients’ businesses and improve their bottom line over the long haul; not unlike PDI,” said Bob Johnson, chief executive officer and chairman of the board, Pinnacle. “There are considerable synergies between our two companies and our offerings, this combination will leverage the best of both organizations in the interest of Pinnacle’s current clients as well as PDI’s, and those to come. We have worked closely with PDI to ensure a smooth transfer of Pinnacle’s clients, employees, and assets for the best possible outcome, and that relationship will continue into the future.” said Bob Johnson, chief executive officer, Pinnacle.

PDI recently completed the acquisition of Intellifuel Systems Inc. a provider of fuel-management and logistics solutions for downstream and midstream participants in the fuel supply chain to help petroleum marketers automate the entire order cycle.

“PDI has experienced tremendous growth over the past few years, and this acquisition further solidifies the company’s commitment to innovating, growing and looking for opportunities that create value and make a difference for PDI’s customers, partners and employees,” added Frangis.

Financial terms of the acquisition will not be disclosed.

About PDI:

PDI provides software, hardware, and professional services to convenience retailers and wholesale petroleum marketers. Over 400 companies operating more than 33,000 locations worldwide rely on PDI’s software for retail automation, business intelligence, financial reporting, workforce management and end-to-end supply fuel chain management including logistics to deliver a compelling ROI for the convenience retail and wholesale petroleum industry customers. For more information about PDI, visit www.profdata.com.

About Pinnacle Corporation:

The Pinnacle Corporation (Pinnacle) provides leading-edge point of sale, loyalty, and both corporate and consumer facing mobile technology to the rapidly evolving convenience store industries. Pinnacle delivers products that drive traffic and increase profits, while helping retailers retain consumer loyalty and enhancing labor efficiency.

Nationwide, Pinnacle’s products and services are used daily in thousands of convenience outlets to improve their store operations and extend the brand of retailers through the ever increasing mobile landscape.

Inside drew’s perspective: A letter from the president

Drew

Dear Readers,

Just a few weeks have passed since we attended the 2016 NACS Show in Atlanta, and what a show it was.  NACS’ largest Atlanta based show attendance in history, topping over 8,200 retailer attendees.  Thanks to all of you that took some time to come by the Pinnacle booth for a visit, I always enjoy connecting face-to-face with clients and having the opportunity to personally thank you for your continued business.

Speaking of the NACS Show, we were very pleased with the significant and positive response to our newly launched Affiniti Mobile™ consumer and corporate facing mobile solutions.  Be sure to visit our website, or of course reach out to us here at Pinnacle for more information about how we can better connect you with new and prospective consumers.

Have a great November!

Drew Mize
Pinnacle Corp., President

Pinnacle Launches NEW Affiniti™ Mobile App Platform

Arlington, Texas – The Pinnacle Corporation (Pinnacle), the leading supplier of technology automation solutions for retail convenience stores and fuel inventory management, announced today the launch of Affiniti™, its new mobile app platform for consumer facing and corporate solutions for c-store retailers nationwide.

Mobile is the new platform.  2017 mobile traffic will have expanded 13 times in just a five year period. Pinnacle’s Affiniti mobile solutions include a consumer app to drive loyalty and extend your reach as well as a corporate app to enable you to take your back office business intelligence on the road.

“Affiniti is based on decades of dedication and experience in the convenience store industry.  Through partnership and collaboration with clients, Pinnacle created a mobile platform with the flexibility, ease and control that retailers demand.  The consumer and corporate apps are built in a way that enable us to continually expand the feature set and add incremental value for all clients- without having to retrofit each individual client’s app- so they can start taking advantage of new features immediately,” said Melissa Fox Hadley, Director of Product Management at Pinnacle.

“We’ve been extending Pinnacle products with mobile solutions as far back as 2008,” said Drew Mize, President at Pinnacle.  “The landscape and technologies have certainly improved over time, and we are delighted to announce our new Pinnacle Mobile Platform consumer facing solutions to the market, which will be the basis for incremental mobile offerings into the future.”

For more information about the Pinnacle Mobile Platform, visit www.pinncorp.com/solutions/mobile-app.

About Pinnacle Corporation:

The Pinnacle Corporation (Pinnacle) provides leading-edge automation technology to the rapidly evolving convenience store and petroleum industries. Pinnacle delivers products that automate the broad spectrum of convenience store operations and supply chain management of fuel operations.

Nationwide, Pinnacle’s products and services are used daily in thousands of convenience outlets to automate and improve their store operations, and by fuel marketers to increase their efficiency in the complex management of fuel delivery.