mobile

Pinnacle announces launch of mobile payment solutions

Arlington, Texas: The Pinnacle Corporation (Pinnacle) announces the launch of its Mobile Payment solution on the Affiniti™ Consumer Mobile app. This feature works in concert with Zipline (formerly NPC/NPCA), to process mobile payments as an ACH transaction.

Mobile payment options continue to evolve, and consumers are expecting more and more apps to support paying for gas and in-store purchases from their mobile device. The Affiniti Consumer Mobile App provides a simple, easy to use interface to process payments via ACH payment processing. The consumer need only download the mobile app, register their payment information, and they are ready.

Millennials are as much as 2.5 times more likely to try new technology compared to other groups (source: U.S. Chamber of Commerce Foundation). Convenience store retailers who cater to the demands of this demographic stand to reap the rewards of their loyalty and have a competitive edge. By offering mobile payments in conjunction with other app features such as location amenities, gas prices and promotional offers, retailers can attract and retain this new ‘boom’ generation.

Pinnacle Mobile Solutions provides clients an opportunity to add a mobile payment option to their Affiniti consumer facing solutions, as well as a corporate mobile app for management and employees – making sure your customers get the most from every visit to your store, and your business works for you wherever you happen to be. With mobile the way of the future, we strive to put your business in the palm of your hand.


About Pinnacle Corporation:

The Pinnacle Corporation (Pinnacle) provides leading-edge point of sale, loyalty, and both corporate and consumer facing mobile technology to the rapidly evolving convenience store industries.

Pinnacle delivers products that drive traffic and increase profits, while helping retailers retain consumer loyalty and enhancing labor efficiency. Nationwide, Pinnacle’s products and services are used daily in thousands of convenience outlets to improve their store operations and extend the brand of retailers through the ever-increasing mobile landscape.

Pinnacle Holds Annual Strategy & Planning Meeting

Arlington, Texas – The Pinnacle Corporation (Pinnacle), held its Annual Strategy and Planning Meeting January 19-20th at their headquarters in Arlington, Texas. The meeting brought together Pinnacle’s Senior Management, Product Management and Development, and Sales and Marketing teams to plan and implement strategies for new solutions and updates to their existing product lines, POS, Loyalty and Mobile. The team is excited about plans to grow new and existing Pinnacle solutions that will continue to address the latest industry trends to meet retailer needs now and in the future.

Among top items discussed, the Pinnacle Affiniti™ Mobile platform continues to play a crucial and exciting role in the progression of our Mobile and integrated Loyalty offerings. Lynch Oil, with their Mr. Gas Affiniti Mobile App, has completed the final stages of beta development and the Lynch team is excited to see the anticipated results of improved adoption, promotions and traffic since testing began in late September.

“Today’s consumers keep their mobile phones closer to their hand than the wallet that holds their cards.  Offering a mobile app to our customers allows us to offer convenience before they even walk in the store,” says Nick Lynch, President of Triple S Oil. “Consumers will be able to sign up for loyalty rewards directly through the app, they’ll also get promo offers, updates on pricing, and they’ll be able to check their loyalty points balance including their status on their club punches.  We are looking forward to the new opportunities that our Mr. Gas mobile app offers our business and our customers.”

In addition to Affiniti Mobile, the Pinnacle Loyalty Suite is now the most device and system malleable in the industry. Soon able to integrate with POS systems in addition to Pinnacle’s Palm POS™, the Loyalink® loyalty solution integrates easily with existing back office and front of house software- making ease of implementation fast and efficient, so retailers and their customers can start gaining value quickly.

With regards to POS, Pinnacle continues to be the industry leader in completing EMV certification and meeting regulatory requirements. The Palm POS system has been and continues to be the most open, flexible, platform enabling a customized fit to each client’s unique operation. The strategy and planning meeting included conversations about new POS features and Pinnacle’s continued successes related to being a POS provider with more integrations with more partners than any other company. A strength that has and will continue to propel Pinnacle’s POS solution forward is the strategy of a POS platform that protects and preserves the retailer’s investment. The architecture you ran yesterday will be what you run tomorrow; we innovate with software, not hardware.

Through industry involvement such as its partnership with NACS and the SkimDefend™ Mobile App, Pinnacle is making customer data security and convenience store liability priorities the safest and most cost effective environment possible. And with the release of the SkimDefend Multi-Site Mobile App, retailers who manage multiple convenience stores will have the benefit of corporate loss prevention reporting to alert them to possible label tampering resulting in risk of skimming or other theft.

Pinnacle continues its decades long commitment to the convenience store industry now and into the future with innovation and thought leadership. Pinnacle Point of Sale, Loyalty and Mobile solutions give retailers the decided edge over competition- driving traffic, driving sales and driving profits.

About Pinnacle Corporation:

The Pinnacle Corporation (Pinnacle) provides leading-edge point of sale, loyalty, and both corporate and consumer facing mobile technology to the rapidly evolving convenience store industries.

Pinnacle delivers products that drive traffic and increase profits, while helping retailers retain consumer loyalty and enhancing labor efficiency. Nationwide, Pinnacle’s products and services are used daily in thousands of convenience outlets to improve their store operations and extend the brand of retailers through the ever-increasing mobile landscape.

Pinnacle Launches NEW Affiniti™ Mobile App Platform

Arlington, Texas – The Pinnacle Corporation (Pinnacle), the leading supplier of technology automation solutions for retail convenience stores and fuel inventory management, announced today the launch of Affiniti™, its new mobile app platform for consumer facing and corporate solutions for c-store retailers nationwide.

Mobile is the new platform.  2017 mobile traffic will have expanded 13 times in just a five year period. Pinnacle’s Affiniti mobile solutions include a consumer app to drive loyalty and extend your reach as well as a corporate app to enable you to take your back office business intelligence on the road.

“Affiniti is based on decades of dedication and experience in the convenience store industry.  Through partnership and collaboration with clients, Pinnacle created a mobile platform with the flexibility, ease and control that retailers demand.  The consumer and corporate apps are built in a way that enable us to continually expand the feature set and add incremental value for all clients- without having to retrofit each individual client’s app- so they can start taking advantage of new features immediately,” said Melissa Fox Hadley, Director of Product Management at Pinnacle.

“We’ve been extending Pinnacle products with mobile solutions as far back as 2008,” said Drew Mize, President at Pinnacle.  “The landscape and technologies have certainly improved over time, and we are delighted to announce our new Pinnacle Mobile Platform consumer facing solutions to the market, which will be the basis for incremental mobile offerings into the future.”

For more information about the Pinnacle Mobile Platform, visit www.pinncorp.com/solutions/mobile-app.

About Pinnacle Corporation:

The Pinnacle Corporation (Pinnacle) provides leading-edge automation technology to the rapidly evolving convenience store and petroleum industries. Pinnacle delivers products that automate the broad spectrum of convenience store operations and supply chain management of fuel operations.

Nationwide, Pinnacle’s products and services are used daily in thousands of convenience outlets to automate and improve their store operations, and by fuel marketers to increase their efficiency in the complex management of fuel delivery.

Pinnacle announces launch of new consumer facing mobile app solution

Mobile - Consumer Cell

Arlington, Texas – The Pinnacle Corporation (Pinnacle), the leading supplier of technology automation solutions for retail convenience stores and fuel inventory management, announced today the launch of its new consumer facing mobile app solutions for c-store retailers nationwide.

Driving consumer traffic has always been one of the biggest challenges for convenience store retailers, and as a result, retailers are increasingly moving toward mobile solutions to get consumers’ attention and dollars.  In fact, between 2015 and 2020, mobile traffic is projected to grow by 8 times, which means the reliance on mobile technologies by consumers provides a unique opportunity for retailers to more easily gather and share information with potential consumers.

Pinnacle’s consumer mobile app is the perfect vehicle to engage customers and influence their buying habits.  The app addresses several key areas important in a consumers’ decision to visit your store:

  • Location – easily identify where your stores are located
  • Amenities – determine exactly what services each location provides
  • Gas Prices – unique store pricing
  • Promotions – digital offers to lure buyers into your stores

“Pinnacle’s mobile app increases consumer loyalty, builds a competitive advantage for c-store retailers, and drives profits- while significantly reducing the cost and time barriers that have plagued deployment of mobile applications in the past,” said Melissa Fox Hadley, Director of Product Management at Pinnacle.

“The Pinnacle Mobile Platform is based on decades of dedication and experience in the convenience store industry.  Through partnership and collaboration with clients, Pinnacle created a mobile platform with the flexibility, ease and control that retailers demand.  The app is built in a way that enables us to continually expand the feature set and add incremental value for all clients- without having to retrofit each individual client’s app- so they can start taking advantage of new features immediately.”

Built on the same Pinnacle Mobile Platform as SkimDefend, Pinnacle’s anti-skimming application, Pinnacle’s consumer facing mobile application was developed to design and deploy a branded/customized app for a c-store retailer quickly and at minimal cost.

“We’ve been extending Pinnacle products with mobile solutions as far back as 2008,” said Drew Mize, President at Pinnacle.  “The landscape and technologies have certainly improved over time, and we are delighted to announce our new Pinnacle Mobile Platform consumer facing solutions to the market, which will be the basis for incremental mobile offerings into the future.”

For more information about the Pinnacle Mobile Platform, visit http://www.pinncorp.com/solutions/mobile-app/, or see Pinnacle at the Southern Convenience Store and Petroleum Show, booth #110, and The 2016 NACS Show, booth #3931.

About Pinnacle Corporation:

The Pinnacle Corporation provides leading-edge  automation technology to the rapidly evolving convenience store and petroleum industries. Pinnacle delivers products that automate the broad spectrum of convenience store operations and supply chain management of fuel operations.

Nationwide, Pinnacle’s products and services are used daily in thousands of convenience outlets to automate and improve their store operations, and by fuel marketers to increase their efficiency in the complex management of fuel delivery.